Solve It Trading F.Z.E brings proven, problem-solving brands from the region to the UAE — officially imported, fairly priced and delivered fast. We started with Laundor because dirty sneakers are a daily problem in a dusty city, and the best solution we found was made just across the Red Sea. More brands are coming. Every one of them will pass the same test: does it solve a real everyday problem better than what’s already on the shelf?
Solve It Trading F.Z.E is the official and exclusive distributor of Laundor in the UAE. Genuine products, registered for sale, local support in Arabic and English, 24–48h delivery to all seven emirates, secure card & Apple Pay payment, and easy 7-day returns.
Solve It Trading F.Z.E — Free Zone Establishment, Free Zones Authority of Ajman · Licence No. 58407 · C1 Building, Ajman Free Zone, Ajman, United Arab Emirates.
MeetLaundor
Laundor started in Egypt with one idea: shoe care should be easy, safe and affordable. Today it’s Egypt’s #1 shoe-care brand — tens of thousands of customers, 48K+ followers, available on Amazon and noon — with a range that grew from sneakers to bags and denim. In 2026, Laundor arrived in the UAE through its official and exclusive distributor, Solve It Trading. Same formula, same kit, delivered to your door in 24–48 hours.
Egypt’s #1 shoe-care brand
Trusted by sneaker lovers across Egypt. Now officially in the UAE.
98% natural oil extracts
No harsh chemicals. Conditions leather as it cleans.
24–48h delivery, all emirates
Card & Apple Pay, and 7-day returns.
More brandsare coming
Retailers, laundries, gyms and corporate buyers: wholesale and reseller programmes open from February 2027. Tell us about your store and we’ll get back to you.